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Особенности печати баннеров для наружной и внутренней рекламы

24.07.2018 Раздел: Разное Комментарии: (49) Размер текста: A+ / A-

Слово «баннер» ассоциируется чаще всего с уличной рекламой. Однако сфера применения баннеров, изготовленных с помощью широкоформатной печати, гораздо шире.

Баннеры бывают четырех основных видов:

Литые. Они изготавливаются из прорезиненной брезентовой ткани. Литые баннеры характеризуются высокой прочностью (в три раза выше, чем, например у ламинированных баннеров), эластичностью, гибкостью, устойчивостью к влиянию атмосферных факторов (солнечных лучей, дождя, снега, низкой температуре) и механическим деформациям (литой баннер не трескается, не заминается по краям).

pic-300x170Изображение, напечатанное на ткани литого баннера, выглядит более четко и менее зернисто, чем у других видов баннеров, и гораздо дольше сохраняет первозданное качество печати баннеров. Еще одним аргументом в пользу литого баннера является его размер: благодаря высокой прочности материала баннера его длина может достигать 6 м. Достоинства литых баннеров позволяют активно использовать их в качестве как внутренней, так и наружной рекламы.

В зависимости от того где будет размещен баннер, внутри или снаружи, при его изготовлении применяется материал разной плотности – от 360 до 510 г/ кв. м. Разрешение изображения, которое используется при печати литых баннеров, тоже колеблется – оно может быть как низким (360 dpi), так и высоким (1440 dpi) в зависимости от требований, предъявляемых к баннеру. Из недостатков литых баннеров можно отметить разве что их более высокую цену, чем у других видов баннеров.

Двусторонние. Название говорит само за себя – на данных изделиях изображение напечатано с двух сторон. Это позволяет широко использовать двусторонние баннеры в виде уличных растяжек и вывесок, которые работают на два фронта и таким образом способны воздействовать на большие аудитории потребителей.

Данный вид баннеров изготавливается из рулонного полотна при качестве печати 540–720 dpi. Так же как и литые, двухсторонние баннеры отличаются высокими эксплуатационными показателями (прочностью и устойчивостью к погодным и механическим воздействиям), что соответственно отражается на цене этих изделий, также смотрите где заказать рекламные стойки изготовление.

Ламинированные. Сразу отметим главное достоинство этого вида баннера – его демократичную цену, что делает ламинированный баннер весьма популярным, особенно при использовании в качестве внутренней рекламы или при оформлении интерьера помещения.

Технические характеристики: прочность, плотность (максимальная 440 г/ кв. м), качество изображения, устойчивость к различным воздействиям и деформациям, срок службы – меньше, чем, например, у литого баннера. Ламинированные баннеры изготавливаются из двух слоев ПВХ-пленки, между которыми прокладывается виниловая сетка, которая обеспечивает изделию нужную прочность.

38955843.qx6s171oty.W665Полученный «сэндвич» прокатывается между специальными валами, нагретыми до определенной температуры. В процессе такой прокатки происходит спайка всех трех слоев и их ламинирование снаружи.

Баннерная сетка – ткань, имеющая перфорированную основу. Благодаря своей структуре сетка отличается высоким сопротивлением ветровым нагрузкам, небольшой плотностью 360 г/ кв. м и весом. Качество печати на баннерной сетке, как правило, не превышает 480 dpi.

Данный вид баннера используется преимущественно там, где нужно задействовать большие рекламные площади, которые должны быть видны с большого расстояния, или декорировать фасады и стены различных сооружений и конструкций, более подробнее смотрите на сайте www.adproject.ru.

Особенности печати баннеров для наружной и внутренней рекламы Reviewed by Vash-Remontik.ru on . Слово «баннер» ассоциируется чаще всего с уличной рекламой. Однако сфера применения баннеров, изготовленных с помощью широкоформатной печати, гораздо шире. Банн Слово «баннер» ассоциируется чаще всего с уличной рекламой. Однако сфера применения баннеров, изготовленных с помощью широкоформатной печати, гораздо шире. Банн Rating: 0
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